| Where you place your affiliate links on your website | | | | over optimizing your articles for particular words, this is |
| can really make a difference on how many clicks you | | | | known as "keyword stuffing". When you stuff |
| end up getting and, since every click means a potential | | | | keywords in an article a spider will detect that you are |
| sale, this is an important aspect of internet marketing. | | | | trying to trick it into placing your article high in the |
| Research has shown that the most effective affiliate | | | | search engine results for that word, and will instead |
| links are text links. Yes, plain text links. Not big flashy | | | | penalize your site and your page for doing such. This |
| banner ads like most affiliate website are filled to the | | | | may even affect the rankings of your other pages or |
| brim with. What happens is, you write a great article | | | | get your site blacklisted from a particular search |
| (or have one created) about the product or something | | | | engine if you are found keyword stuffing too many |
| related to the product and stick the link into your text. | | | | times. |
| This allows interested readers to see the link as they | | | | What is Keyword Density? |
| are reading and click on it. | | | | Keyword density is how many times your keyword is |
| Of course, your article and your link have to work | | | | placed in your article. Most use a percentage to |
| effectively together to make this happen. A bad article | | | | determine how many times they will put a keyword in |
| and an unrelated link to an unknown product are not | | | | an article. For instance, if you have a 500 word article |
| likely to make the profits roll in. | | | | and want to achieve a keyword density of 5%, then |
| So the next time you are out to choose an affiliate link, | | | | you will need to have the keyword in your article |
| try placing a relevant link in a great article that is well | | | | exactly 25 times. You can find hundreds of resources |
| optimized for search engines and see how it works | | | | and guides recommending one keyword density over |
| out for you. | | | | another and the reasons behind the logic, however, in |
| Keyword density and placement are important parts | | | | the end you will have to determine which density is |
| of optimizing your articles for search engines. Search | | | | more profitable for your articles. Each webmaster as |
| engine spiders scan a page in a way that makes it | | | | their own density that they like to achieve based on |
| important to place your keywords where they will be | | | | past results. As long as you don’t over optimize |
| detected and recognized as a keyword, so that your | | | | and you are making sufficient profit from your rankings, |
| article will come up when someone searches for that | | | | then you can choose whatever keyword density you |
| keyword. | | | | like. |
| What is a Keyword? | | | | The Right Density |
| A keyword is a word that is going to be placed in your | | | | No matter what exact density you choose, it is |
| article several times, not just once as that would make | | | | important to place keywords so that there are more |
| every word a keyword. When a spider sees that you | | | | at the beginning and end to produce an hour glass |
| have a word placed several times in an article, it will | | | | effect. Having the right keyword density in your article |
| determine that your page may be useful to users that | | | | makes it more likely that you will make money off of |
| search for such a keyword. | | | | that article because it will rise in the search engine |
| Over Optimizing Your Articles | | | | results and be seen by more people. |
| It is important to note that there is also such a thing as | | | | |
